Ahh Twitter. You have a place in my heart. But if you were on the platform this weekend and saw the #RIPTwitter hashtag trending, it has never been more apparent that Twitter is losing market share, eyeballs, and users.
Not only that, it’s losing educators. It’s losing conversations. It’s losing connections. And it’s losing almost everyone under the age of 22 (see this great article from an actual student about social networks).
I’m not saying that Twitter is a useless social platform for educators. Quite the opposite. It still remains the top place for teachers around the world to connect, share, communicate, and have conversations around teaching topics they care about. It still is the best place right now to join a global community of teachers and school leaders. And it is still the best place to start your journey as a connected educator and build your PLN (professional learning network).
The problem is that by all accounts, Twitter (as a platform) is slowly fading away. There is the mass exodus of executives at the company, the decision to remove share counts, the change from stars to hearts, the upcoming changes to the character count (140 to 10,000) and how we read Tweets on our timeline (possibly going to be an algorithm). All these changes (some of which might not be that bad) are coming after a year where Twitter didn’t add any new users from the United States.
I get why Twitter is doing this: They aren’t making enough money to be a sustainable platform. Their stock prices have plunged and people are leaving, or not signing up, or not being active at all-time highs.
Look at the Top Charts in the App Store:
Meanwhile, Twitter sits at #29 and dropping. Periscope is at #35. And Vine…nowhere to be found in the top 145 apps (it continues to fall). Periscope seems to be propping up Twitter for now and lots of educators are using it for some awesome live streaming connections. Vine, although used by a consistent crowd, never made it mainstream enough to be a platform that people would use to connect and share.
I’ll continue using Twitter as a social and professional platform. I still love it and feel like the basic idea and functions behind Twitter are exactly what educators need to get and stay connected.
That being said, the writing is on the wall (for now) that Twitter is going the way of MySpace. Let me ask you a question about a Twitter:
Do your own kids or younger siblings/cousins/nephews/nieces use Twitter?
I don’t see any of my younger siblings (in their late 20s), my cousins (in late teens and early 20s), or most of the teenagers in our school using Twitter. The 13-26 crowd is not using this tool to connect, share, and communicate anymore.
I want to continue having these rich conversations and connections in the post-twitter future. Here is my take on the top contenders for educators in a post-twitter world (I hope it doesn’t come to that).
The Contenders for the “Post-Twitter” Educator Platform
Haha. Just kidding. Google+ is also a dying platform (sorry Googlers). All jokes aside, I still see Google+ as an active community for many teachers. However, it’s not an active community for many other people.
You can connect with me on Google+ here.
Most think Instagram is the #1 contender. It seems to be where the most eyeballs are in the 22-35 crowd. Problem is that most people are still using Instagram for personal pictures and conversations (me included). It doesn’t have a function that could replace the “live chat” feel that Twitter has with hashtags, and is also missing the ability to link and share within comments and picture captions (only linking in the user’s profile). I see Instagram as an awesome platform…but I don’t think it will replace Twitter as the place educators share, talk, and learn.
It’s interesting to see how teachers like Kayla Delzer (@TopDogTeaching), Hope King (@elementaryshenanigans) and others are using the platform. I’m planning on using Instagram more for ClassroomCribs this next year, but keeping my eye on how this platform shifts (or doesn’t shift) to include conversations and connection.
For now, my Instagram account (@ajjuliani) is still locked and I use it mostly for personal sharing.
What??!!? Isn’t that just for taking bad selfies and quickly self-deleting pictures that I don’t anyone to see? Well, no not really. Remember when everyone thought Twitter was silly and only for sharing what you are eating for breakfast? Snapchat is on the cusp of a complete eyeball takeover.
Ages 13-26 use Snapchat more than any other social platform. I use Snapchat right now as much, or more than any other social platform. Although, my sharing is with my family, friends, and especially my younger siblings. Snapchat stories have taken over as a way to share what you are doing in real-time. If you aren’t on Snapchat and think it is “only for the kids” you might be missing out on a generational platform (think Facebook generation followed by the Snapchat generation). For now I’m going to keep using it for personal only, but I think it would be interesting to see big events like ISTE Conference or School Districts to use Snapchat stories.
You can check out my Snapchat at ajjuliani.
It’s official. Educators are flocking to Voxer. Problem is that although Voxer has plenty of open and public groups for teachers. It’s hard to have a conversation when too many people are in the group, and even harder to follow the conversation without spending all of your time listening to voxes that are minutes long… Still, Voxer is a perfect platform for Mastermind and small-group communication and collaboration. Voxer is non-existent on the Top Charts list, and none of my younger siblings or friends (that are non-educators) use it. I don’t necessarily see it going mainstream as Twitter, but Voxer is making a big push in replacing Twitter for many educators as John Spencer writes in this post.
I’m on Voxer at ajjuliani as well.
I’ve got to tell you, Facebook is probably the most capable of capturing the post-Twitter educator audience. Most educators are already on Facebook, and I’ve recently been back on with the new Future of Learning page and have seen tremendous engagement. The groups (both public and private) make a great place for connecting and collaborating around ideas and topics. The pages feature is also nice for schools and organizations (or conferences). I’m looking at Facebook to grab the audience if something new doesn’t evolve in the next couple of years.
I’m looking at Facebook to grab the audience (if it hasn’t already) if something new doesn’t evolve in the next couple of years. I’m loving the connections I’m making on my new Facebook page, “The Future of Learning” (check it out here).
Slack is a messaging platform, but it is so much more than that. Slack’s public and private groups let you collaborate, share, communicate from a variety of places on the web. It’s one of the hottest (if no the hottest) startup in country and replacing email in organizations around the world.
One of the things I like most about Slack (we use it for the 2030schools.com UN Challenge) is the functionality keeps getting better and better and it is built for mobile communication. Check it out here.
Peach is the hot startup and messaging platform everyone in Silicon Valley is talking about. I downloaded it last week, but it’s mostly crickets from my crowd. Seems like a mashup between Twitter and What’s App (which by the way, I use What’s App daily to connect with my family and younger siblings).
Then you’ve got favorites of the 13-24 crowd like YikYak which has real potential. As Andrew Watts writes in the article shared above:
Yik Yak is a rather new contender, however, a ton of friends in college have the application. It has gotten to be so addicting because it focuses solely on the content of your posts—there are no followers, no profiles, nothing. Whatever is funny/relevant is at the top and everything else is at the bottom, whether Kanye West is the one who is writing it or some random kid who never talks in class.
YikYak could be perfect for conference goers or educators who are sharing based on a location (think Edcamp or a school in service day). Yet, I don’t see this getting traction because there is no public acknowledgment of who was sharing what, and adults tend to want some type of feedback on whether their post was good or not (think Retweets or Likes).
You have other options like Plague or Ello as well that are trying to make a push into the social market.
For content consumption and sharing there are some other big players:
Youtube is still the most under-utilized platform for teachers and school leaders to share in my opinion. It is an enormous community (and second largest search engine in the world), yet many of us (like me) fail to put out content on this platform to share the work that we are doing in our schools.
You can check out my page here.
Medium is one of my favorite new blogging and content sharing platforms. Up and coming writers are all sharing their work on Medium where the most recommended posts get the most views. If you aren’t on Medium check it out.
I’ve started in the past year putting more of my posts and articles on Medium, but haven’t made a switch to posting regularly there. Instead I do find a lot of great content on Medium and it’s probably my favorite place to read new authors and writers.
You can check out my Medium page here.
Quora is hidden to most teachers, but wow what a resource. This question and answer community is filled with expert level answers from people in every field around the world. Have your students look for and find mentors on this platform, and it can also give them a chance to share their expert advice/opinion/answer with a global audience.
I should also add Reddit to this list. However, it seems that Reddit is filled with sub-cultures and pockets of interest. Still, it is a great platform to find and share quality content.
I’m not going to predict anything right now. I’m not sure where all of this is heading. However, I am sure that the younger age groups of students and new teachers are not using Twitter. It still remains my favorite platform to connect teachers to each other, but it is slowly fading out of general public use.
What do you think? Would love to hear your thoughts in the comments (or share it out with someone who has an opinion)!
My next post is going to be an in-depth look at what teachers and parents need to know about Snapchat. Sign-up below to make sure you receive it.
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